NewsThe company Naše Voće triumphs at the 91st International Agricultural Fair in...

The company Naše Voće triumphs at the 91st International Agricultural Fair in Novi Sad

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Naše Voće, a renowned company, has clinched esteemed awards for its array of products at the recent 91st International Agricultural Fair in Novi Sad.

Their products’ exceptional quality has been lauded with multiple accolades, with the pinnacle being the Novi Sad Fair Cup in the fruit and vegetable products category, recognizing Naše Voće’s outstanding product quality.

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According to the Chamber of Commerce, a prestigious judging panel awarded top points to their extra raspberry jam, crowning it as the Quality Champion among showcased products.

The delectable offerings from Naše Voće earned them a Grand Gold Medal for their apple, beetroot and apple juice variants, as well as for their rosehip, raspberry, and plum jams.

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Additionally, gold medals adorned Naše Voće’s peach and apple, beetroot and apple juices, while their apple juice from the plantation in Župa Nikšićka and raspberry extra jam were honored with two silver medals for their exceptional design.

The company expressed immense pride in being recognized at the Novi Sad Agricultural Fair, marking their debut at an international fair. They emphasized the fair’s venerable tradition and the substantial professional and marketing significance of this award. These accolades serve as a strong motivator for their future endeavors, especially considering the fierce competition at the fair, which saw participation from 1,500 exhibitors representing 40 countries.

Milan Golubović, the company’s executive director, underscored the pivotal role of Montenegro’s development in producing healthy food and integrating it into the local tourism sector while expanding exports to neighboring countries and beyond. He attributed their success to the high-quality raw materials, modern technology, and the expertise of their team. Golubović proudly highlighted their commitment to producing GMO-free food of exceptional quality, which has garnered excellent feedback from customers.

Naše Voće is confident that the awards received at the Agricultural Fair, a prominent agribusiness event in Central and Southeastern Europe, underscore the importance of quality in advancing in the industry.

Their cold-pressed juices, free from added water, sugar, or additives, quickly gained recognition in the market. Packaged in modern glass containers, their jams made from top-grade fruit have become easily recognizable to consumers. The company sees this recognition as a significant achievement for their family and extends gratitude to their collaborators whose contributions were instrumental in building the brand. Golubović expressed immense thanks to loyal customers whose feedback guided their work towards this significant achievement.

The Novi Sad Agricultural Fair holds the status of the most significant event in the agricultural sector in this part of Europe. Its importance is underscored by the fact that the European Union is a partner country.

One of the most prominent agrarian showcases in Europe, this year’s fair brought together over 1,500 exhibitors from 40 countries, presenting their offerings across a total of 60,000 square meters of exhibition space.

It is estimated that the fair will attract around 150,000 visitors, who will not only have access to products but also witness the latest technical and technological advancements in agriculture, applications of science in farming, state-of-the-art machinery, exhibitions of organic food and products with geographical indications, showcasing the richness of local gene pools, products, and services from the farthest corners of the world.

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