Mojkovac’s economic identity has historically been shaped by its role as a transport and forestry corridor between central Montenegro and the north, rather than as a destination in its own right. That positioning is now changing. Mojkovac is increasingly emerging as a gateway municipality, where eco-tourism, river-based activities, and light industrial services intersect with regional mobility.
The municipality’s tourism potential is anchored in Biogradska Gora National Park’s northern access, the Tara River corridor, and surrounding forested landscapes that lend themselves to hiking, cycling, fly-fishing, and soft adventure tourism. Unlike Žabljak, Mojkovac does not compete as a high-altitude destination. Its comparative advantage lies in accessibility and transition tourism, capturing visitors moving between Podgorica, Kolašin, and Durmitor.
Average visitor stays remain relatively short at 1–2 nights, but frequency is increasing. This creates a volume-light, flow-heavy tourism model. Daily spending averages €90–130, lower than deep-stay mountain destinations, but with strong spillovers into food services, transport, and small accommodation providers. Local retention of tourism spending is estimated at 60–65 percent, materially above coastal averages.
Employment effects are hybrid in nature. Tourism supports guiding, accommodation, and food services, but also logistics, maintenance, and small manufacturing services linked to transport flows. Net wages in tourism-linked activities cluster around €800–1,100, but stability is higher than in purely seasonal markets due to year-round transit demand.
From a fiscal perspective, Mojkovac benefits from diversified revenue sources. Tourism is not dominant, but it is increasingly incremental, lifting municipal own revenues through accommodation fees, service licensing, and VAT spillovers. Even modest tourism growth can lift own-source revenues by 10–15 percent over a medium-term horizon.
The main constraint is lack of destination definition. Mojkovac risks remaining a pass-through point unless investment is directed toward river access, trail infrastructure, and branded eco-tourism products. Targeted public CAPEX of €10–15 million could reposition Mojkovac as the logistical backbone of northern tourism, rather than a peripheral stop.
